Utah SMS Marketing and A2P Messaging Rules

A plain-language, source-linked guide to Utah authorities relevant to SMS, MMS, telemarketing, privacy, consent, and do-not-call issues.

2reviewed source records

0express text-message sources

1fact-dependent source

1related or unresolved source

What the sources say

The Utah sources reviewed for this page do not establish a broad text-specific rule, but 1 record may apply depending on the program facts. Those conditions are shown rather than treated as settled coverage.

Authorities and official sources

Each entry explains what the source says, where its limits are, and what it does not establish.

How this authority relates to messaging

This source may apply to text messaging, but the result depends on facts the source does not resolve automatically.

What the source establishes

Utah Code § 13-25a-102 defines telephone solicitation to include initiation of a telephone call or message for a commercial purpose or to seek a financial donation.

Limits and important context

Attorney General enforcement.
“Message” is not expressly defined as SMS/MMS, so text application remains conditional.

Official and supporting sources

Utah Code § 13-25a-102 (definitions), Telephone and Facsimile Solicitation Act

Source and review details

Jurisdiction: Utah
Source type: State law
Current status: Current

How this authority relates to messaging

This source is relevant to the broader program, but the reviewed text does not expressly establish general SMS or MMS coverage.

What the source establishes

Requires clear privacy notice, opt-out handling for sale/targeted advertising, and attention to sensitive data.

Limits and important context

Utah Commerce guidance says the law became effective December 31, 2023 and gives consumers rights around confirmation, access, deletion, copies of data provided, and opt-out from sale and targeted advertising. Material for Utah-resident phone-number, preference, and audience data in national messaging programs. Utah is less aggressive than some newer state laws, but it is fully live and should be in the omnibus-law matrix. Effective December 31, 2023. Strongest surfaced official source is Utah Commerce’s UCPA guidance. Applicability requires $25 million revenue plus volume thresholds; correction right effective July 1, 2026.